Assessing the effectiveness of advertising

Podobne zapisy

• Effective advertising /
  od: Tellis, Gerard J .
  Wydane: (1998)
• Effective advertising: understanding when,how, and why advertising works/
  od: Tellis, Gerard J
  Wydane: (2004)
• Effective advertising : Understanding when, how, and why advertising works /
  od: Tellis, Gerard J.
  Wydane: (2004)
• Effective advertising Understanding when,How and why advertising works
  od: Tellis,Gerard j
  Wydane: (2001)
• Effective advertising copy
  od: Devoe, Merrill
  Wydane: (1956)