Citazione APA

Lovell, M., & Potter, J. (1975). Assessing the effectiveness of advertising. Business books.

Stile di citazione Chicago

Lovell, Mark, e Jack Potter. Assessing the Effectiveness of Advertising. London: Business books, 1975.

Citazione MLA

Lovell, Mark, e Jack Potter. Assessing the Effectiveness of Advertising. Business books, 1975.

Attenzione: Queste citazioni potrebbero non essere precise al 100%.