एपीए उद्धरण

Lovell, M., & Potter, J. (1975). Assessing the effectiveness of advertising. Business books.

शिकागो स्टाइल उद्धरण

Lovell, Mark, और Jack Potter. Assessing the Effectiveness of Advertising. London: Business books, 1975.

एमएलए उद्धरण

Lovell, Mark, और Jack Potter. Assessing the Effectiveness of Advertising. Business books, 1975.