Style de citation APA

Lovell, M., & Potter, J. (1975). Assessing the effectiveness of advertising. Business books.

Style de citation Chicago

Lovell, Mark, et Jack Potter. Assessing the Effectiveness of Advertising. London: Business books, 1975.

Style de citation MLA

Lovell, Mark, et Jack Potter. Assessing the Effectiveness of Advertising. Business books, 1975.

Attention : ces citations peuvent ne pas être correctes à 100%.