Dyfyniad APA

Lovell, M., & Potter, J. (1975). Assessing the effectiveness of advertising. Business books.

Dyfyniad Arddull Chicago

Lovell, Mark, and Jack Potter. Assessing the Effectiveness of Advertising. London: Business books, 1975.

Dyfyniad MLA

Lovell, Mark, and Jack Potter. Assessing the Effectiveness of Advertising. Business books, 1975.

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