Cita APA

Davar, R. S., Davar Sohrab R, & Davar, N. R. (1977). Modern marketing management in the Indian context/6e (6th ed.). Progressive.

Citación estilo Chicago

Davar, Rustom S., Davar Sohrab R, and Nusil R. Davar. Modern Marketing Management in the Indian Context/6e. 6th ed. Bombay: Progressive, 1977.

Cita MLA

Davar, Rustom S., et al. Modern Marketing Management in the Indian Context/6e. 6th ed. Progressive, 1977.