Kotler, P. (2009). Marketing management: A south Asian Perspective (13th ed.). New Delhi.
Chicago Edition CitationKotler, Philip. Marketing Management: A South Asian Perspective. 13th ed. Pearson Education: New Delhi, 2009.
MLA Edition CitationKotler, Philip. Marketing Management: A South Asian Perspective. 13th ed. New Delhi, 2009.
Warning: These citations may not always be 100% accurate.