Style de citation APA

Buell, V. P. (1984). Marketing management: A strategic planning approach. Mcgraw-hill.

Style de citation Chicago

Buell, Victor P. Marketing Management: A Strategic Planning Approach. New York: Mcgraw-hill, 1984.

Style de citation MLA

Buell, Victor P. Marketing Management: A Strategic Planning Approach. Mcgraw-hill, 1984.