Buell, V. P. (1984). Marketing management: A strategic planning approach. Mcgraw-hill.
Chicago ZitierstilBuell, Victor P. Marketing Management: A Strategic Planning Approach. New York: Mcgraw-hill, 1984.
MLA ZitierstilBuell, Victor P. Marketing Management: A Strategic Planning Approach. Mcgraw-hill, 1984.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.