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Strategic marketing problems casesand comments

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Dades bibliogràfiques
Autor principal:	Kerin, Roger A.
Altres autors:	Peterson, Robert A.
Format:	Printed Book
Idioma:	English
Publicat:	Boston Allyin and bacon, INC 1984
Edició:	3rd ed.
Matèries:	Marketing management > case studies

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