Kerin, R. A., & Peterson, R. A. (1984). Strategic marketing problems: Casesand comments (3rd ed.). Allyin and bacon, INC.
Chicago Edition CitationKerin, Roger A., and Robert A. Peterson. Strategic Marketing Problems: Casesand Comments. 3rd ed. Boston: Allyin and bacon, INC, 1984.
MLA引文Kerin, Roger A., and Robert A. Peterson. Strategic Marketing Problems: Casesand Comments. 3rd ed. Allyin and bacon, INC, 1984.
警告:這些引文格式不一定是100%准確.