Cheskin, L. (1959). Why people buy: Motivation research and its successful applicaton. Leverlght.
Style de citation ChicagoCheskin, Louis. Why People Buy: Motivation Research and Its Successful Applicaton. New York: Leverlght, 1959.
Style de citation MLACheskin, Louis. Why People Buy: Motivation Research and Its Successful Applicaton. Leverlght, 1959.
Attention : ces citations peuvent ne pas être correctes à 100%.