APA Edition Citation

Lazer, W., & Kelley, E. J. (1958). Managerial marketing: Perspective and view points. Richard D Irwin.

Chicago Edition Citation

Lazer, William, and Eugene J. Kelley. Managerial Marketing: Perspective and View Points. Illinois: Richard D Irwin, 1958.

MLA Edition Citation

Lazer, William, and Eugene J. Kelley. Managerial Marketing: Perspective and View Points. Richard D Irwin, 1958.