Cita APA

Kotler, P. (1974). Marketing Management: Analysis planning and control (2nd ed.). Prentice Hall of India private limited.

Citación estilo Chicago

Kotler, Philip. Marketing Management: Analysis Planning and Control. 2nd ed. New Delhi: Prentice Hall of India private limited, 1974.

Cita MLA

Kotler, Philip. Marketing Management: Analysis Planning and Control. 2nd ed. Prentice Hall of India private limited, 1974.