|
|
|
|
LEADER |
00688nam a22001817a 4500 |
005 |
20151215125147.0 |
008 |
091104t xxu||||| |||| 00| 0 eng d |
082 |
|
|
|a 658.827
|b HAI
|
100 |
|
|
|a Haig, Matt
|9 7289
|
245 |
|
|
|a Brand failures
|b the truth about the 100 biggest branding mistakes of all time
|
300 |
|
|
|a xii, 260p.
|
653 |
|
|
|a Brand name products marketing
|a Brand loyalty
|
942 |
|
|
|c BK
|6 _
|
260 |
|
|
|a New Delhi
|b Kogan page India
|c 2005
|
500 |
|
|
|a Includes bibliographical references and index
|
020 |
|
|
|a 0749439270
|
999 |
|
|
|c 98430
|d 98430
|
952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658827_HAI
|7 0
|9 124028
|a SMS
|b SMS
|c GEN
|d 2009-11-04
|l 1
|o 658.827 HAI
|p SMS023914
|r 2015-03-11
|s 2015-03-10
|w 2009-11-04
|y BK
|