Chaston, I. (1993). Customer-focused marketing: Actions for delivering greater internal and external customer satisfaction. Mcgraw-hill.
Citação norma ChicagoChaston, Ian. Customer-focused Marketing: Actions for Delivering Greater Internal and External Customer Satisfaction. London: Mcgraw-hill, 1993.
Citação norma MLAChaston, Ian. Customer-focused Marketing: Actions for Delivering Greater Internal and External Customer Satisfaction. Mcgraw-hill, 1993.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.