Chaston, I. (1993). Customer-focused marketing: Actions for delivering greater internal and external customer satisfaction. Mcgraw-hill.
Παραπομπή Chicago StyleChaston, Ian. Customer-focused Marketing: Actions for Delivering Greater Internal and External Customer Satisfaction. London: Mcgraw-hill, 1993.
Παραπομπή MLAChaston, Ian. Customer-focused Marketing: Actions for Delivering Greater Internal and External Customer Satisfaction. Mcgraw-hill, 1993.
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