Piercy, N. F., & Lane, N. (2009). Strategic customer management: Strategizing the sales organization. University Press.
Chicago ZitierstilPiercy, Nigei F., und Nikala Lane. Strategic Customer Management: Strategizing the Sales Organization. Oxford: University Press, 2009.
MLA ZitierstilPiercy, Nigei F., und Nikala Lane. Strategic Customer Management: Strategizing the Sales Organization. University Press, 2009.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.