Batra,G S, & Dangwal, R. (1999). Marketing management: New paradigms. Deep & Deep Pvt. Ltd.
Chicago Edition CitationBatra,G S, and R.C Dangwal. Marketing Management: New Paradigms. New Delhi: Deep & Deep Pvt. Ltd, 1999.
MLA Edition CitationBatra,G S, and R.C Dangwal. Marketing Management: New Paradigms. Deep & Deep Pvt. Ltd, 1999.
Warning: These citations may not always be 100% accurate.