Newell, F. (2004). Why CRM doesn't work: How to win by letting customers manage the relationship. Kogan page.
शिकागो स्टाइल उद्धरणNewell, Frederick. Why CRM Doesn't Work: How to Win by Letting Customers Manage the Relationship. Great Britain: Kogan page, 2004.
एमएलए उद्धरणNewell, Frederick. Why CRM Doesn't Work: How to Win by Letting Customers Manage the Relationship. Kogan page, 2004.
चेतावनी: ये उद्धरण हमेशा 100% सटीक नहीं हो सकते हैं.