Anderson, A. H., & Kleiner, D. (1998). Result oriented marketing communications. Beacon books.
Chicago Edition CitationAnderson, Alan H., i David Kleiner. Result Oriented Marketing Communications. New Delhi: Beacon books, 1998.
Cita MLAAnderson, Alan H., i David Kleiner. Result Oriented Marketing Communications. Beacon books, 1998.
Atenció: Aquestes cites poden no estar 100% correctes.