Deismireacht APA

Rao, V. R., & Steckel, J. H. (1998). Analysis for strategic marketing. Addison Wesley.

Chicago Edition Citation

Rao, Vithala R., and Joel H. Steckel. Analysis for Strategic Marketing. New York: Addison Wesley, 1998.

Deismireacht MLA

Rao, Vithala R., and Joel H. Steckel. Analysis for Strategic Marketing. Addison Wesley, 1998.

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