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Market segmentation a step by step approach to creating profitable market segments
| Auteur principal: | McDonald, Malcolm |
|---|---|
| Autres auteurs: | Dunbar, Ian, Marshall, Collin |
| Format: | Printed Book |
| Langue: | English |
| Publié: |
New York
Macmillan Press
1995
|
| Sujets: |
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