Ind, N. (1993). Great advertising campaigns: How they achieve both creative and business objectives. Kogan page.
Citação norma ChicagoInd, Nichoals. Great Advertising Campaigns: How They Achieve Both Creative and Business Objectives. London: Kogan page, 1993.
Citação norma MLAInd, Nichoals. Great Advertising Campaigns: How They Achieve Both Creative and Business Objectives. Kogan page, 1993.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.