Ind, N. (1993). Great advertising campaigns: How they achieve both creative and business objectives. Kogan page.
Παραπομπή Chicago StyleInd, Nichoals. Great Advertising Campaigns: How They Achieve Both Creative and Business Objectives. London: Kogan page, 1993.
Παραπομπή MLAInd, Nichoals. Great Advertising Campaigns: How They Achieve Both Creative and Business Objectives. Kogan page, 1993.
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