एपीए उद्धरण

Kumar, S. R. (2001). Managing Indian brands: Marketing concepts and strategies. Vikas.

शिकागो स्टाइल उद्धरण

Kumar, S. Ramesh. Managing Indian Brands: Marketing Concepts and Strategies. New Delhi: Vikas, 2001.

एमएलए उद्धरण

Kumar, S. Ramesh. Managing Indian Brands: Marketing Concepts and Strategies. Vikas, 2001.