Kumar, S. R. (2001). Managing Indian brands: Marketing concepts and strategies. Vikas.
Citación estilo ChicagoKumar, S. Ramesh. Managing Indian Brands: Marketing Concepts and Strategies. New Delhi: Vikas, 2001.
Cita MLAKumar, S. Ramesh. Managing Indian Brands: Marketing Concepts and Strategies. Vikas, 2001.
Warning: These citations may not always be 100% accurate.