|
|
|
|
| LEADER |
00636nam a2200193 a 4500 |
| 005 |
20151215125133.0 |
| 008 |
960221s1955 dcuabcdjdbkoqu001 0deng d |
| 003 |
ViArRB |
| 082 |
|
|
|a 658.8
|b CES
|
| 100 |
|
|
|a Cespedes, Frank V
|9 6620
|
| 245 |
|
|
|a Concurrent Marketing
|b integrating product, sales and services
|
| 300 |
|
|
|a xxviii, 307p.
|c Book
|
| 653 |
|
|
|a Concurrent marketing
|
| 942 |
|
|
|c BK
|6 _
|
| 260 |
|
|
|a Boston
|b Harvard Business School Press
|
| 500 |
|
|
|a Includes index
|
| 020 |
|
|
|a 0875844448
|
| 999 |
|
|
|c 97966
|d 97966
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 6588_CES
|7 0
|9 123426
|a SMS
|b SMS
|c GEN
|d 2009-10-30
|o 658.8 CES
|p SMS020906
|r 2009-10-30
|w 2009-10-30
|y BK
|