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Marketing management strategies and programs

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書目詳細資料
主要作者:	Guiltinan, Joseph P.
其他作者:	Paul, Gordon W.
格式:	Printed Book
語言:	English
出版:	New York Mc Graw hill 1991
版:	4th ed.
叢編:	McGraw hill series in marketing
主題:	Marketing management

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