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Marketing management strategies and programs

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Bibliografski detalji
Glavni autor:	Guiltinan, Joseph P.
Daljnji autori:	Paul, Gordon W.
Format:	Printed Book
Jezik:	English
Izdano:	New York Mc Graw hill 1991
Izdanje:	4th ed.
Serija:	McGraw hill series in marketing
Teme:	Marketing management

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