APA Edition Citation

Evans, M. J., Mountinho, L., & Van Raaij, W. F. (1996). Applied consumer behaviour. Addison Wesley.

Chicago Edition Citation

Evans, Martin J., Luiz Mountinho, and W. Fred Van Raaij. Applied Consumer Behaviour. New York: Addison Wesley, 1996.

MLA Edition Citation

Evans, Martin J., et al. Applied Consumer Behaviour. Addison Wesley, 1996.