APA Edition Citation

Burt, D. K., & Norquest, W. E. A. (1991). Zero base pricing: Achieving world class competitiveness through reduced all-in-costs. Jaico.

Chicago Edition Citation

Burt, David K., and Warren E. Anklesaria Norquest. Zero Base Pricing: Achieving World Class Competitiveness Through Reduced All-in-costs. Bombay: Jaico, 1991.

MLA Edition Citation

Burt, David K., and Warren E. Anklesaria Norquest. Zero Base Pricing: Achieving World Class Competitiveness Through Reduced All-in-costs. Jaico, 1991.