APA aipamena

Meldrum, M., & McDonald, M. (1995). Key marketing concepts. Macmillan press.

Chicago Style aipamena

Meldrum, Mike, and Malcolm McDonald. Key Marketing Concepts. London: Macmillan press, 1995.

MLA aipamena

Meldrum, Mike, and Malcolm McDonald. Key Marketing Concepts. Macmillan press, 1995.