Παραπομπή APA

Meldrum, M., & McDonald, M. (1995). Key marketing concepts. Macmillan press.

Παραπομπή Chicago Style

Meldrum, Mike, και Malcolm McDonald. Key Marketing Concepts. London: Macmillan press, 1995.

Παραπομπή MLA

Meldrum, Mike, και Malcolm McDonald. Key Marketing Concepts. Macmillan press, 1995.