Chisnall, P. M. (1996). Essence of marketing research. Prentice hall.
Chicago Edition CitationChisnall, Peter M. Essence of Marketing Research. New Delhi: Prentice hall, 1996.
MLA Edition CitationChisnall, Peter M. Essence of Marketing Research. Prentice hall, 1996.
Warning: These citations may not always be 100% accurate.