Sowter, C. V. (1995). Marketing for the non-marketing manager. McGraw Hill.
Citación estilo ChicagoSowter, Colin V. Marketing for the Non-marketing Manager. London: McGraw Hill, 1995.
Cita MLASowter, Colin V. Marketing for the Non-marketing Manager. McGraw Hill, 1995.
Warning: These citations may not always be 100% accurate.