Sowter, C. V. (1995). Marketing for the non-marketing manager. McGraw Hill.
Chicago Edition CitationSowter, Colin V. Marketing for the Non-marketing Manager. London: McGraw Hill, 1995.
Cita MLASowter, Colin V. Marketing for the Non-marketing Manager. McGraw Hill, 1995.
Atenció: Aquestes cites poden no estar 100% correctes.