Παραπομπή APA

Stanton, W. J., & Etzel, M. J. W. (1994). Fundamentals of marketing (10.). McGraw-Hill.

Παραπομπή Chicago Style

Stanton, William J., και Michael J. Walker Etzel. Fundamentals of Marketing. 10. New Delhi: McGraw-Hill, 1994.

Παραπομπή MLA

Stanton, William J., και Michael J. Walker Etzel. Fundamentals of Marketing. 10. McGraw-Hill, 1994.