Stanton, W. J., Etzel, M. J., & Walker, B. J. (1964). Fundamentals of marketing (9th ed.). McGraw Hill.
Dyfyniad Arddull ChicagoStanton, William J., Michael J. Etzel, and Bruce J. Walker. Fundamentals of Marketing. 9th ed. New York: McGraw Hill, 1964.
Dyfyniad MLAStanton, William J., et al. Fundamentals of Marketing. 9th ed. McGraw Hill, 1964.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.