APA Edition Citation

Kapur, S. K. (1997). Marketing management: Theory process and practice- in the indian context. S.K.Publishers.

Chicago Edition Citation

Kapur, S. K. Marketing Management: Theory Process and Practice- in the Indian Context. New Delhi: S.K.Publishers, 1997.

MLA Edition Citation

Kapur, S. K. Marketing Management: Theory Process and Practice- in the Indian Context. S.K.Publishers, 1997.

Warning: These citations may not always be 100% accurate.