APA način citiranja

Payme, A. (1996). The essence of services marketing. Prentice-Hall of India.

Čikaški stil citiranja

Payme, Adrian. The Essence of Services Marketing. New Delhi: Prentice-Hall of India, 1996.

MLA način citiranja

Payme, Adrian. The Essence of Services Marketing. Prentice-Hall of India, 1996.