Payme, A. (1996). The essence of services marketing. Prentice-Hall of India.
Citación estilo ChicagoPayme, Adrian. The Essence of Services Marketing. New Delhi: Prentice-Hall of India, 1996.
Cita MLAPayme, Adrian. The Essence of Services Marketing. Prentice-Hall of India, 1996.
Warning: These citations may not always be 100% accurate.