Deismireacht APA

Tellis, G. J. (1998). Advertising and sales promotion strategy. Addison wesley.

Chicago Edition Citation

Tellis, Gerard J. Advertising and Sales Promotion Strategy. New York: Addison wesley, 1998.

Deismireacht MLA

Tellis, Gerard J. Advertising and Sales Promotion Strategy. Addison wesley, 1998.

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