APA-referens

Stanton, W. J., & Etzel, M. J. (1994). Fundamentals of marketing (10th ed.). McGraw Hill.

Chicago-stil citat

Stanton, William J., och Michael J. Etzel. Fundamentals of Marketing. 10th ed. New York: McGraw Hill, 1994.

MLA-referens

Stanton, William J., och Michael J. Etzel. Fundamentals of Marketing. 10th ed. McGraw Hill, 1994.