Stanton, W. J., & Etzel, M. J. (1994). Fundamentals of marketing (10th ed.). McGraw Hill.
Chicago Style aipamenaStanton, William J., and Michael J. Etzel. Fundamentals of Marketing. 10th ed. New York: McGraw Hill, 1994.
MLA aipamenaStanton, William J., and Michael J. Etzel. Fundamentals of Marketing. 10th ed. McGraw Hill, 1994.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.