Cooper, R. G. (1998). Product leadership: Creating and launching superior new products. Perseus Books.
Stile di citazione ChicagoCooper, Robert G. Product Leadership: Creating and Launching Superior New Products. Massachussets: Perseus Books, 1998.
Citazione MLACooper, Robert G. Product Leadership: Creating and Launching Superior New Products. Perseus Books, 1998.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.