APA Edition Citation

Ramaswamy, V., & Namakumari, S. (2002). Marketing management: Planning, implementation and control (3rd ed.). Macmillan.

Chicago Edition Citation

Ramaswamy, V.S, and S. Namakumari. Marketing Management: Planning, Implementation and Control. 3rd ed. Delhi: Macmillan, 2002.

MLA Edition Citation

Ramaswamy, V.S, and S. Namakumari. Marketing Management: Planning, Implementation and Control. 3rd ed. Macmillan, 2002.

Warning: These citations may not always be 100% accurate.