APA引文

Kotabe, M., & Helsen, K. (1998). Global marketing management. John Wiley & Sons.

Chicago Edition Citation

Kotabe, Masaaki, and Kristiaan Helsen. Global Marketing Management. New York: John Wiley & Sons, 1998.

MLA引文

Kotabe, Masaaki, and Kristiaan Helsen. Global Marketing Management. John Wiley & Sons, 1998.

警告：這些引文格式不一定是100％准確.