A carregar...

Código QR

Branding a store

Detalhes bibliográficos
Autor principal:	Floor, Ko
Formato:	Printed Book
Idioma:	English
Publicado em:	London Kogan page 2007
Assuntos:	House brands - marketing > Brand name products - marketing > Retail trade

Registos relacionados

Brands and branding /
Por: Brown, Stephen
Publicado em: (2016)

Brand management : research, theory and practice /
Por: Heding, Tilde
Publicado em: (2016)

How brands become icons the principles of cultural branding
Por: Holt, Douglas B.
Publicado em: (2004)

Creating powerful brands in consumer, service and industrial markets
Por: De Chernatony, Leslie
Publicado em: (2006)

Creating powerful brands : the strategic route to success in consumer, industrial, and service markets /
Por: De Chernatony, Leslie
Publicado em: (2011)

Aaker on branding :20 principles that drive success/
Por: Aaker, David A.
Publicado em: (2015)

9 brand shaastras :nine successful brand successful brand strategies to build
Por: Kapoor,Jagdeep
Publicado em: (2009)

How to Succeed at Retail: winning case studies and strategies for retailers and brands
Por: Thomassen,Lars
Publicado em: (2010)

Brand failures the truth about the 100 biggest branding mistakes of all time
Por: Haig, Matt
Publicado em: (2005)

Brand manners: how to create the self-confident organization to lice the brand
Por: Pringle, Hamish
Publicado em: (2001)

Brand failures the truth about the 100 biggest branding mistakes of all time
Por: Haig Matt
Publicado em: (2008)

Brand management : Principles and Practices /
Por: Dutta, Kirti
Publicado em: (2012)

Brand astras /
Publicado em: (2003)

How brands grow: what marketers don't know
Por: Sharp, Byron; Author
Publicado em: (2010)

Brand failures:the truth about the 100 biggest branding mistakes of all time
Por: Haig, Matt
Publicado em: (2006)

Asian brand strategy : how Asia builds strong brands
Por: Martin Roll
Publicado em: (2006)

Darwin's brands adapting for success
Por: Halve, Anand Bhaskar
Publicado em: (2012)

Building brand authenticity : 7 habits of iconic brands /
Por: Beverland, Michael
Publicado em: (2009)

Branding a store : How to build successful retail brands in a changing market place
Por: Floor, Ko
Publicado em: (2007)

Building brands, building meaning;a guide to increasing the financial value of brands through building positive meaning
Por: Kompella,Kartikeya
Publicado em: (2006)

Deep branding on the internet: applying heat and pressure online to ensure a lasting brand
Por: Braunstein, Marc
Publicado em: (2001)

The better mousetrap : brand invention in a media democracy /
Por: Pont, Simon
Publicado em: (2013)

Branding at the digital age
Por: Meyers, Herbert [ed.]
Publicado em: (2001)

Building brands, building meaning : a guide to increasing the financial value of brands through positive meaning
Por: Kartikeya Kompella
Publicado em: (2006)

Brand management
Por: Malviya, Subhash
Publicado em: (2007)

The best of Branding
Por: James R. Gregory
Publicado em: (2004)

Six rules of brand revitalization : learn the most common branding mistakes and how to avoid them /
Por: Light, Larry
Publicado em: (2018)

The World`s greatest brands
Por: Nicholas, Kochan; Ed
Publicado em: (1996)

Strategic brand management :building,measuring and managing brand equity/
Por: Keller, Kevin Lane
Publicado em: (2015)

Brand management : research, theory and practice /
Por: Heding, Tilde
Publicado em: (2009)

B2B brand management
Por: Kotler, Philip
Publicado em: (2006)

Brand society :How brands trasform management and lifestyle
Por: Kornberger, Martin
Publicado em: (2010)

Brand management: text and cases
Por: Verma, Harsh V.
Publicado em: (2006)

Harvard business review on brand management.
Publicado em: (1999)

From Brand Vision to Brand Evaluation: strategically building and sustaining brands
Por: Leslie de Chernatony
Publicado em: (2001)

Managing Indian Brands : Marketing concepts and strategies
Por: S. Ramesh Kumar
Publicado em: (2005)

From brand vision to brand evaluation : the strategic process of growing and strengthening brands
Por: Leslie de Chernatony
Publicado em: (2001)

Brand royalty : how the world's top 100 brands thrive and survive
Por: Haig, Matt
Publicado em: (2005)

Branding : A practical Guide To Planning Your Strategy
Por: Geoffrey Randall
Publicado em: (2004)

New strategic brand management: Advanced insights and strategic thinking
Por: Jean-Noel Kapferer
Publicado em: (2012)