Cranfield School of management. (2001). Marketing management: A relationship marketing perspective. Macmillian business.
Chicago Edition CitationCranfield School of management. Marketing Management: A Relationship Marketing Perspective. Hampshire: Macmillian business, 2001.
MLA Edition CitationCranfield School of management. Marketing Management: A Relationship Marketing Perspective. Macmillian business, 2001.
Warning: These citations may not always be 100% accurate.